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Visible to people and to AI

Guides on SEO, AEO and GEO — what actually works for online stores in 2026.

A meerkat standing on a rock at golden hour, scanning the horizon
October 5, 2026 · 3 min read

Your customers now ask AI, not Google. Does it know your store?

Search moved from typing keywords to asking questions. Here's what changed for online stores in 2026, and the one question every merchant should answer this week.

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October 1, 2026 · 3 min read

SEO, AEO, GEO: what the three letters mean for your store (and what they don't)

Three acronyms, one goal: being the answer. A plain-language guide to SEO, Answer Engine Optimization and Generative Engine Optimization — without the hype.

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September 26, 2026 · 3 min read

Are you blocking the AI bots you want? A robots.txt guide for stores

GPTBot, OAI-SearchBot, PerplexityBot, Claude-SearchBot — which ones matter, which ones train models, and the three-line fix most stores need.

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September 20, 2026 · 2 min read

AI crawlers don't run JavaScript. Can they read your product pages?

The silent killer of AI visibility: product names, prices and descriptions that only appear after JavaScript runs. How to test it in 30 seconds and what to do about it.

A meerkat standing tall on a termite mound, surveying the savanna
September 14, 2026 · 3 min read

Google dropped FAQ rich results. Structured data still matters — here's why

On 7 May 2026 Google removed FAQ rich results for everyone. Some people deleted their schema. That was the wrong lesson. What structured data does for AI visibility in 2026.

A yellow mongoose in golden light, looking ahead
September 8, 2026 · 3 min read

Arabic stores and AI search: dialect, direction and the mistakes that make you invisible

Your customers ask ChatGPT in Saudi dialect. Your product pages are in formal Arabic — or in English. What the gap costs, and how to close it without rewriting everything.

A meerkat scanning the distance from high ground
September 1, 2026 · 3 min read

How to measure whether ChatGPT and Perplexity mention your store (honestly)

AI answers change from one run to the next. A method for measuring mentions and citations that gives you a trend you can trust — not a vanity number.

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August 25, 2026 · 3 min read

The AI visibility checklist for Salla, Zid and Shopify stores

Twelve things you can actually change on your platform to be found and recommended by AI — sorted by impact, with notes on what each platform lets you edit.